Balancing Multiple Streams of Income

Life in Motion: 10 Years of Building a Multi-Stream Career

It’s incredible to think that over a decade has passed since I left the news media industry and embarked on a path defined by multiple streams of income instead of relying on a single employer. Reflecting on my success in the newspaper world, it can sometimes feel challenging to measure the past 10 years as “successful.” But the mere fact that I’m here, thriving in this unconventional lifestyle, suggests otherwise—success, it seems, is abundant in ways beyond the financial.

As 2024 unfolds, I find myself taking a personal inventory. This week, I published the 19th digital edition of Sierra Rec Magazine. Each issue reminds me of the trust and partnership I’ve built with businesses and organizations that invest in my vision to tell their stories. Alongside this, I’ve continued to support clients through Zoomifier, helping hundreds of business owners deliver dynamic presentations and track their sales performance. Success? Certainly. Wildly wealthy and carefree? Not quite.

Last night at 8 p.m., after a 13-hour day that began at 7 a.m., I finally wrapped up. It was “Publishing Day,” the culmination of a week-long effort to create and distribute a magazine, manage social media streams, send newsletters, and handle every other task that lands on a solopreneur’s desk. And, of course, it was also the busiest customer support day for Zoomifier. Balancing priorities, maintaining patience, and staying committed to this lifestyle—it’s all part of the rhythm of managing multiple income streams.

Could life be simpler in the corporate world? At times, I wonder. I remember those office days filled with meetings, endless coffee, and March Madness distractions. While the pay was steady, much of the effort felt hollow—half the conversations were meaningless, and layoffs or restructures always loomed in the background. Now, my work is constant, yes, but it’s purposeful. Every task feels like an investment in the future. Job security is no longer a concern—opportunities are always just one question away.

That’s one of the most profound lessons I’ve learned in this journey: questions lead to opportunities, opportunities build relationships, and relationships create income. Beyond the professional, this path has deepened my faith, reinforcing the value of serving others. By focusing on doing good work with an attitude of service, I’ve reaped rewards—both tangible and intangible—that continue to sustain me.

Balancing multiple income streams isn’t for everyone. It requires resilience, adaptability, and a mindset centered on service. It’s not just about working hard; it’s about working meaningfully, using tools efficiently, and staying “on” for clients who rely on you. While I know I could pursue greater financial gain, I’ve learned to balance effort with intention. At this stage of my life, I prioritize being responsive, serving others, and building relationships that matter.

For those considering a similar path, know this: it’s challenging but rewarding. And for me, it’s a life I wouldn’t trade for anything.

Greatness.. Leaves a Legacy

Greatness.. Leaves a Legacy

Today one of the greatest and most inspiring men of our history passed. Zig Ziglar at the 86 went home.  His Legacy of inspiring books nd quotes will live forever thanks to technology such as the internet. The lives he changed by reminding us all that the choice of greatness is ours and that God has already given us all the tools to reach our greatness, we just have to start, will be part of his legacy forever.

As he leaves us today it is now time that we all stand up and take Zig’s lead and inspire those around us, by showing an example of using positive attitude, Stubborn Persistence and unyielding compassion daily in our lives.

Zig Ziglar… A gift to our generation from God… His Legacy is now our responsibility.

Who is talking about you?

I had the pleasure today to once again hear Bret L. Simmons speak about the power of Social media and personal branding.  In the course of training with a hundred local business leaders in our community Bret used me as an example. I admit it felt really cool too have someone I respect  recognize me in a room of  my peers  in our business community.  

I know this is not about me, but it got me thinking about contacts we make in life and if we understand  what the value of what others say about us has to our business.

Bret today spoke of how he uses twitter to speak of both: positive company interactions and negative interactions. Social Media has allowed him to see instant reaction in both the positive and negative of customer service.  Wow, have you thought about the power of social media as it relates to customer service.

What if that last customer was not satisfied for any reason and is right now blogging, texting, or Twittering all their contacts to tell them of the bad experience. I am not sure we would conclude that any press is good press in this case. Of course the same thing is said in the reverse, if we exceed expectations can we count on the same consumer now telling their world about your great company. How do you know if this is happening to you and your business? 

So who is talking about you?

Are you helping them with what to say or just letting it happen? 

Social Media = word of mouth marketing on steroids! 

If you are involved with the running or marketing of a company, be it small or large, you had better be listening to the social media world. The networks of people can quickly become huge and the last thing you want is for a single bad event to turn into a face book page such as 24hourfitnesssucks (which by the way is a real facebook page)

If you are local business that has not adopted social media plans into your business I would suggest redoing your marketing plan for 2011. Include Social media, Invite the public to get more from you in 2011, help them find the right words to say about your company, and start listening to what they are saying.